November 13, 2020 0 Comment

How Does Employee Recognition Impact Business?

Organizations need to constantly adapt their HR policies to the evolving profile of their workforce to keep them motivated and engaged. In this context, employee recognition plays an extremely important role in driving the motivation levels of the workforce effectively.  Organizations need to clearly understand how employee recognition impacts their business and invest in such programs to maximize returns.

Some Important Facts about Employee Recognition

Simply put, recognition is the process of making the employees aware that their work is much appreciated and valued by the organization. Recognition can be offered both formally and informally channels and sends out a strong positive message to the employees. Here are a few facts about employee recognition:

How does Employee Recognition impact business?

Organizations look towards maximizing profit through optimal utilization of the knowledge, skills, and expertise of their workforce. Employee recognition plays a key role in this. Here are the top benefits of employee recognition for the business:
How Employee Recognition impacts business?

1. Higher Business Growth and Profitability

When the employees feel valued for their work and their contribution towards the success of the business, they are filled with a sense of pride and ownership. This makes them work even harder to further drive business growth.

It also motivates the employees to be more productive ad cost-efficient. Hence, employee recognition can impact business growth and profitability.

2. Enhanced Innovation and Process Improvement

Recognition is one of the biggest drivers of employee engagement and motivation. Employees when recognized for their performance develop a strong sense of belonging towards the organization and this inspires them to seek innovative solutions to business problems.

They would also look to improve business processes to make their more efficient and cost-effective.

3. Exceptional Customer Experience

Employee experience goes hand-in-hand with customer experience. This means that happy and satisfied employees are likely to be more committed to ensuring customer satisfaction.

Hence, employees who are recognized for their work are likely to be more driven in managing existing customers and bringing in new clients by providing a truly exceptional experience.

4. Positive Company Culture and Collaboration

Employee recognition policies can contribute significantly to building a positive company culture. A positive work culture creates mutual trust and respect among coworkers and strengthens the camaraderie between them.

This ensures that they collaborate more, show a greater willingness to share knowledge and support each other when required.

5. Higher Employee Retention

One of the biggest challenges faced by organizations today is that of retaining the top talent. Proper and timely recognition can make employees feel valued and loyal towards the organization. Loyal employees are less likely to seek job opportunities elsewhere.

Hence a good employee recognition program can prove effective in reducing voluntary turnover rates.  This, in turn, can lead to lower hiring and training costs.

6. Stronger Employer Brand

All organizations understand the significance of having a strong employer brand to keep attracting top talent from the industry.

Employees of organizations that have good employee recognition programs might be more motivated to spread the ‘good word’ about their organizations and also refer others from their professional and personal networks.

What are the effective ways to drive Employee Recognition?

An effective employee recognition program has multiple benefits for the organization. Hence, they should take the right steps to create and manage such programs.

Here are a few tips in this regard:
Effective ways to drive Employee Recognition
·        Ensure that the recognition program is specific, well-documented, and measurable.

·        Clearly define the criteria for employee recognition.

·        Offer recognition for driving results in line with the business objectives.

·        Offer recognition for displaying behavior in line with the organization values and culture.

·        Leverage technology to make processes more efficient and experience more user-friendly.

·        Retain the human touch in the program as much as possible.

Read the Step-by-Step Guide on How to Set up an Employee Recognition Program


Organizations that have a deep understanding of how employee recognition impacts business can develop relevant programs that are aligned to their business objectives, organizational culture and workforce profile and get the desired results.

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HiFives ( is an employee rewards, recognition and engagement SaaS platform that enables organizations to digitize, automate and transform their employee experience. The platform enables supervisors and co-workers to nominate, recognize and reward employees using a points-based system. Budget management, jury-based evaluation and multi-level approval workflows are built into the platform. HiFives has social features such as a wall of fame and gamification features such as leaderboards, e-certificates and digital badges. It also has a global redemption system with country-specific e-gift card options. HiFives integrates with all leading HRMS systems, Office 365, Google Workspace, MS Teams, Slack and other popular tools used at the workplace. HiFives is used by many large enterprises, small businesses and startups across 25+ countries in the world, in many industries including manufacturing, retail, technology, financial services and media.