One of the HR concepts that has gained a lot of importance across the world is organizational culture. Organizations across the globe now consider organizational culture as one of the most critical contributing factors responsible for consistent business growth. However, not all organizations understand what it truly means nor how to build a great culture. A majority of organizations believe that culture refers to the manner in which employees interact with each other at the workplace and the level of their engagement with the organization. While these factors might represent one part of the workplace culture, there are several other important factors that go into defining this key concept for an organization.
Understanding the true meaning of organization culture
It is a well-known fact that every organization is different and hence boasts of unique workplace culture. It can be commonly defined as a combination of the various underlying beliefs, values, assumptions, and methods of interaction that contribute to creating the desired social and psychological environment within an organization. Put in simple words, the culture can be defined as a cumulative result of the different experiences, expectations, philosophies, behaviours and the workings of the individual members and groups in the organizational workforce.
How do you build a great organizational culture?
The first step toward building a great organizational culture is to understand its relationship and its impact on all other aspects of the organization and its performance. The other important thing to understand about a great organizational culture is that it needs to change and evolve constantly along with the changes in the business environment and the vision and mission of the organization. However, a few common key characteristics of a good organizational culture that remains constant over time. The most important of these characteristics are as follows:
- Focus on attention to detail
A good organizational culture is based on attention to detail to make the employees precisely aware of what is expected of them while they are at work. This important characteristic enables employees to gain a better understanding of the desired behaviour, values and philosophies to be followed, and their way of communication and interaction with their peers and superiors.
- Give importance to achieving results
It is important for a successful organizational culture to be result-oriented rather than being focused on structure and process. This type of culture offers greater freedom and flexibility to the employees to get desired results and improve the efficiency of the workforce. Such a culture tends to be more successful in a changing business environment than the ones that are extremely rigid and formal, being focused more on methods used rather than on the outcomes attained.
- Emphasize on employee happiness and satisfaction
A work culture that prioritizes the happiness and satisfaction of the employees tends to offer better results in terms of boosting business growth. In such organizations, treating employees with dignity and respect irrespective of their level within the organization forms an integral part of everyday working. The employees are valued not only for their skills and knowledge but as individuals with unique qualities and aspirations.
- Promote collaboration and teamwork
Promoting a sense of teamwork among the members of the workforce is another important characteristic of good work culture. It should help to develop a deep emotional connection between the employees and the organization. Every member of the workforce should feel like being an equally important part of an extended family. This will motivate them to improve their performance and make an even greater contribution to business growth and success.
- Assure professional stability
Every employee within an organization seeks some assurance about having a stable career. A work culture that fulfils this basic need of employees helps boost their engagement levels and improve their overall job satisfaction. In this context, it is important for organizations to base their workplace culture on growth-oriented corporate values. This paves the way for consistent career growth and hence guarantees career stability for the employees.
- Walk the talk
Building a great organizational culture requires the leaders in the organization to establish certain shared beliefs and values; and communicate the same to the workforce effectively. They need to use the right methods and strategies to reinforce them and thus help in shaping their perception, understanding, and implementation among employees. In fact, the leaders of successful organizations are known to live their organization culture every day in order to set the right precedence among employees. Organizations are known to use innovative methods to communicate the concept of cultural identity to the existing members of the workforce as well as to prospective new hires.
Organizational culture can deeply influence critical business metrics such as productivity, employee engagement and commitment. That is why it is important for organizations to work towards developing a great organizational culture that matches their business values and objectives.