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6 Effective Strategies to Improve Employee Retention

Hiring top talent is difficult for most organizations, a greater challenge is to ensure long-term retention of these professionals. Employee retention is a concern for most organizations due to the competitive job market, which gives professionals many choices. Here are 6 Effective Strategies to Improve Employee Retention.

What is the Importance of Employee Retention?

Employer Branding

Organizations understand the importance of retaining their employees for the long term.

Ensuring the retention of their employees for a long time helps in reducing the HR costs of an organization quite significantly.

Factory Workers

Higher retention impacts key aspects of the business and workforce:

These benefits are compelling enough to justify the efforts of an organization required to improve employee retention rates.

How to Improve Employee Retention?

6 Useful Tips for Setting up an Effective Employee Rewards Program

The growing demand for top talent makes it imperative for organizations to focus on employee retention.

Given below are 6 effective tips that organizations may follow in this context to get the desired benefits:

6 effective strategies to improve employee retention

1. Have a strong onboarding strategy

Building a Culture of Appreciation through Employee Recognition

The strategy to ensure long-term retention of employees should come into force from the day they join the organization.

Hence, organizations must have an onboarding strategy that assures recruits of support and guidance from day one.

It is important to set the right tone for new employees and induce loyalty towards the organization from day one.

New employees need to understand the vision, mission, and goals of the organization and feel in sync with them.

2Create a great work environment

Significance of Corporate Culture

Employees today prefer to work in organizations that offer an open, relaxed, and positive work environment.

If the work environment is stressful and disturbing, even the most competent employees will start seeking job opportunities outside.

This is why organizations should create a work environment that makes employees feel positive and enhances performance and efficiency.

3. Adopt a policy of fair compensation and benefits

Employee Benefits

Organizations should offer fair compensation and benefits to all employees based on their specific skills, expertise, and job roles.

Hence, this should be backed up by a robust system of goal setting, performance management, and compensation management.

Employee motivation levels are significantly impacted by the compensation package and perks being offered to them by the organization.

Hence, if employees feel that their salary and benefits are commensurate with their roles, responsibilities experience, and expertise, they may start looking for other opportunities.

Organizations need to ensure that the compensation and benefits are competitive based on industry benchmarks and are reviewed from time to time.

4. Provide appropriate growth opportunities

Every employee in an organization seeks appropriate growth opportunities that match their career aspirations and objectives.

Lack of such opportunities can often make the employees feel doubtful about their self-worth and reduce their confidence levels significantly.

So, this can hurt their work efficiency and they might start seeking options beyond the organization.

Hence, employees should be provided with clear career paths, challenging assignments, and appropriate training to help them build skills and progress in their careers.

Therefore, by providing the right growth opportunities to their employees, organizations can hope to win their trust and loyalty.

5. Work towards improving employee engagement

Social Distancing

When employees are engaged and involved in organizational activities and initiatives, they are less likely to leave the organization easily.

So, implementing policies that motivate employees to be integral to the organization, is the key to their commitment and dedication.

It is well-known that the higher the employee engagement, the higher their commitment and dedication towards the organization.

Hence, this has a positive impact on their decision to stay with the organization.

6. Ensure proper recognition of employees

Enable Social Recognition for Innovators 

Also, proper and timely recognition of employees for their efforts, contributions, and achievements is essential to improve their retention.

Such initiatives go a long way in improving employee loyalty and strengthening their emotional connection with the organization.

Hence, recognition helps to keep employees motivated and assures them that their efforts are valued by the organization.

So, it inspires them to continue to give their best.


Organizations should implement these 6 effective strategies to improve employee retention significantly. This can positively impact the long-term growth, productivity, and success of the organization.

Sagar Chaudhuri

Lead author: Sagar Chaudhuri, the Co-Founder and CEO of HiFives. He is an HR Tech Evangelist with over 25 years of experience in the corporate world and entrepreneurship. In the past, Sagar has worked with companies such as Genpact, Infosys, and ICICI Bank, in leadership roles. He has an engineering degree from IIT Kharagpur and an MBA from IIM Lucknow. Connect on LinkedIn

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HiFives is a global employee rewards, recognition and engagement SaaS platform that enables organizations to digitize, automate and transform their employee experience. It is used by 100+ large enterprises, small businesses and startups in manufacturing, retail, technology, financial services and media, across 25+ countries.