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Should Organizations Recognize Employees for Community Service?

Organizations today are increasingly aware of their responsibility to contribute to the betterment of society and the wider community. Many organizations offer financial and material assistance. Others encourage the involvement and participation of their employees in community service. Should organizations recognize employees for community service?

Evolution of Employee Recognition

Enable Social Recognition for Innovators 

Traditionally, organizations have been recognizing employees for their efforts, contributions, and achievements that help in driving business growth.

More recently, employee recognition programs have included specific behaviors that positively impact other organization values, such as collaboration, innovation, integrity, etc.

Hence, many progressive organizations have started recognizing their employees who participate in community outreach programs,

What are the Benefits of Recognizing Employees for Service to the Community?

When recognizing employees volunteering for community services, organizations must justify the same.

The most important benefits of such initiatives are as follows:

Benefits of Appreciating Employees for Community Service

1. Improves Teamwork and Collaboration


Encouraging employees to contribute voluntarily to community service can help improve coordination and cooperation among co-workers. 

Volunteering teaches employees the art of giving without expecting anything in return and gradually this habit can become an integral part of their personalities.

Additionally, it would inspire other employees to volunteer, which, over time, would become part of the organization’s work culture.

This ensures that co-workers are more willing to help and support each other, creating a work environment based on coordination and collaboration.

2. Encourages Innovation and Problem Solving


Employees might also get opportunities to utilize their technical capabilities and creative thinking to overcome the practical challenges of community work. 

This too can have a positive impact on their performance at work and help in business growth.

3. Builds Interpersonal Skills

Building a Culture of Appreciation through Employee Recognition

Employees volunteering for community services develop better interpersonal skills. This is because they have to deal with individuals of different personality types, temperaments, and backgrounds.

Employees can empathize with the people they are trying to serve.

They learn to deal with different types of people with greater patience and confidence, which translates into their dealings with difficult colleagues at the workplace.

Hence, it helps build conflict management skills and creates a more peaceful and harmonious work environment.

4. Hones Leadership and Organizational Skills

Measuring the Success of Employee Recognition Programs

Most organizations understand the importance of identifying potential leaders and grooming them for more prominent roles within the organization.

Employees volunteering for social service often exhibit the key traits that the organization would look for in a good leader.

These include effective communication and interpersonal skills, the ability to motivate others, and the confidence to take initiative and overcome challenges.

Organizations can then nurture potential leaders to take up key organizational positions in the future through the right guidance, mentoring, and support.

5. Boosts Employee Morale

Social Recognition as a Multiplier for Employee Recognition?

When employees are recognized for doing something that is for the greater good of society and not just themselves or the organization, they feel that the organization truly values and appreciates them as individuals.

Hence, it helps in boosting their morale and improves their sense of self-worth. It helps them earn the respect of their co-workers and society at large.

It helps to improve employees’ overall motivation levels, which can have a positive impact on their performance and efficiency at work.

6. Improves the Organization’s Reputation and Goodwill

Employer Branding

When an organization recognizes its employees for their social work, it sends a strong positive message to the entire professional community.

Such gestures are reflective of the fact that the organization takes its corporate social responsibility very seriously and promotes similar behavior by the members of its workforce.

Hence, it has a positive impact on the organization’s perception among its customers, business partners, suppliers, and other stakeholders.

So, they perceive the organization as a responsible corporate citizen. It enhances its market credibility and goodwill.


Recognizing employees for their contribution towards community service goes to show that the organization too cares for the greater good of society and encourages its employees to be directly involved in such initiatives.

Sagar Chaudhuri

Lead author: Sagar Chaudhuri, the Co-Founder and CEO of HiFives. He is an HR Tech Evangelist with over 25 years of corporate and entrepreneurship experience. In the past, Sagar has worked in leadership roles with companies such as Genpact, Infosys, and ICICI Bank. He has an engineering degree from IIT Kharagpur and an MBA from IIM Lucknow. Connect on LinkedIn

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HiFives is a global employee rewards, recognition and engagement SaaS platform that enables organizations to digitize, automate and transform their employee experience. It is used by 100+ large enterprises, small businesses and startups in manufacturing, retail, technology, financial services and media, across 25+ countries.