Press Release (Fundraiser with CRY)
Bangalore, India, Jul 15, 2021 – HiFives has announced a fundraiser campaign in collaboration with CRY for this Independence Day
HiFives, a global employee rewards and recognition SaaS platform provider has partnered with CRY, the most trusted NGO working for the betterment of underprivileged children in India for the past 42 years, on a campaign to raise funds for children’s health and nutrition, education, protection from child labor and child marriage, on the occasion of the 74th Independence Day of India.
Talking about the campaign, Sagar Chaudhuri, the CEO and Co-Founder of HiFives, observes, “What’s unique about this campaign is that we would be leveraging the employee rewards and recognition programs that we help run for our corporate clients.”
Elaborating on the campaign, Sagar says, “Employees of our corporate clients will have the option to donate their reward points to this campaign directly through the HiFives platform. These employees earn reward points on the HiFives Platform from different forms of rewards and recognition that they receive from their respective organizations, for their good performance and demonstration of organization core values.“
“The monetary value of these rewards points contributed by the employees of our clients will be matched by an equal contribution from HiFives. CRY is the ideal organization to partner with, for this cause due to its wide reach and tremendous track record”.
Vatsala Mamgain, Director, Resource Mobilisation at CRY said, “We’re delighted to be associated with HiFives – the platform presents employees with an interesting way to help children from underserved communities. Given the additional challenges that we’re battling because of the pandemic, the matching fund campaign will go a long way in helping CRY reach more children in need and in ensuring healthier, happier childhoods.”
NOTES TO EDITORS
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HiFives is a global employee rewards, recognition and engagement Software-as-a-Service platform that enables organizations to digitize, automate and transform their employee experience. The platform enables supervisors and co-workers to nominate, recognize and reward digitally. HiFives partners with enterprises, small businesses and start-ups globally to help them implement and manage their employee recognition programs. The HiFives platform integrates with leading human resources management systems and workplace collaboration tools.
Recognized as India’s most trusted NGO, Child Rights and You (CRY) works tirelessly to ensure happier and healthier childhoods for India’s underprivileged children. CRY addresses children’s critical needs by working with parents, teachers, Anganwadi workers, communities, district and state level governments as well as the children themselves. In the last 42 years, CRY has impacted the lives of over 3 million children across 19 states in India.
END (Fundraiser with CRY)